The Fundraising Promise 

Our Fundraising Promise is a commitment made to the public by our members. It is based on six key pledges that centre on honesty, accountability and transparency.  

The Fundraising Promise represents a commitment to the highest standards of good practice and ensures that all fundraising activities are open, legal and fair.

The Fundraising Promise

• We do all we can to ensure that fundraisers, volunteers and fundraising contractors working with us to raise funds comply with the Codes and with this Promise. 
• We comply with the law including those that apply to data protection, health and safety and the environment 

• We tell the truth and do not exaggerate 
• We do what we say we are going to do 
• We answer all reasonable questions about our fundraising activities and costs. 

• We are clear about who we are, what we do and how your gift is used 
• Where we have a promotional agreement with a commercial company, we make clear how much of the purchase price we receive 
• We give a clear explanation of how you can make a gift and amend a regular commitment 

• We respect the rights, dignities and privacy of our supporters and beneficiaries 
• We will not put undue pressure on you to make a gift and if you do not want to give or wish to cease giving, we will respect your decision 
• If you tell us that you don’t want us to contact you in a particular way we will not do so 

• We take care not to use any images or words that cause unjustifiable distress or offence 
• We take care not to cause unreasonable nuisance or disruption